You’re paying for calls. Some should’ve been jobs. They weren’t.
I’m Ian — a freelance call analyst for restoration companies. I review your real inbound calls and show what booked, what didn’t, and what’s worth a second look.
One audit: 355 calls reviewed, 66 flagged worth a second look.
Every call you pay for ends up in one of these buckets
I sort every single call — so you see exactly which is which.
Missed Jobs
Good calls that were close — but didn’t book.
Needs Follow-Up
Calls that needed a follow-up — but no clear outcome.
Wrong Calls
Calls you paid for that were never a fit.
Same Problems, Repeated
The same issues repeating across calls — patterns that only show up side by side.
Once every call has a bucket, deciding what to fix, cut, or scale gets simple.
See what your calls are actually worth
A report built from your calls — annotated with what to look at, what it’s worth, and what to do about it.
No dashboards. No assumptions. Just what actually happened on your calls.
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arrow_forwardBooked vs didn’t book
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arrow_forwardRevenue per call
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arrow_forwardHigh-value services
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arrow_forwardFollow-up gaps
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arrow_forwardUnqualified calls
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arrow_forwardMonth-over-month movement
It’s just a clear report — with real numbers behind your calls.
What this actually helps Restoration companies do
Fix Missed Opportunities
See which calls were worth winning and where follow-up slipped. Every one worth a second look, flagged.
Improve Budget Efficiency
Break down which calls were valuable and which were junk. Separate bad leads from bad handling.
Decide With Clarity
Know what to cut, fix, or scale based on real call outcomes. Act on what’s actually happening — not on gut feel.
Send Your Calls Over
Here’s how to get your call breakdown.
Send over your call transcripts from CallRail or your tracking tools.
What booked, what didn't, and where things slipped.
An interactive report within 24 hours — every call tagged, dollars attached, and your follow-up list ready to work.
You’re already paying for the calls. Now see what actually happened to them.
Get a free 30-day call breakdown. If your calls are recorded, I can start today.
One analyst. 24-hour turnaround.
Recent Case Studies
Real findings from my audits
Get in Touch
Send your call transcripts. I’ll show what actually happened — what booked, what didn’t, and what’s worth a second look.
Free 30-day sample. No setup. 24-hour turnaround.
Email Your Calls
ian@ad-crafters.com
Send transcripts or ask a question
Or copy: ian@ad-crafters.com
callCall Me Directly
818 369 3067
I usually respond within a few hours.